- Peppi-Lotta Heinonen is a graphic designer and art director based in Helsinki, Finland. She specializes in visual identities and publication design, working across both commercial and artistic contexts with a concept-driven approach. Her creative practice is motivated by a desire to explore emotions and communicate them through imagery, combining both strategic thinking and artistic expression.She currently runs her own design studio and works as an art director for Sälä Magazine, an annual publication focused on Finnish design, as well as Aines, a culinary culture magazine.